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Life Redefined
A Bold Brand for Wellness & Family Transformation.
Wellness isn’t just about fitness—it’s about creating sustainable, healthy habits for the whole family. Life Redefined, founded by a passionate husband-and-wife team, helps families break through the busyness of life with personalized nutrition and fitness plans. They needed a bold, energetic brand that captured their mission and stood out in the crowded wellness space.
Category
Brand Strategy Visual Identity Marketing
Client
Date
The Challenge
With a growing business and a powerful message, Life Redefined needed a strong brand identity that reflected their commitment to transformation. The goal was to create a visual presence that felt modern, dynamic, and trustworthy, ensuring it resonated with busy families looking to take control of their health. In addition to branding, they also needed professional mockups for eBooks and programs to showcase their expertise and expand their reach.
Solution
We developed a bold, high-impact brand identity with a black, teal, and white color palette, ensuring a strong and recognizable presence across digital and print platforms. The color combination balances energy with clarity, making the brand feel both refreshing and powerful. Alongside the brand identity, we created mockup concepts for eBooks and wellness programs, giving Life Redefined branded resources to educate and engage their audience. From the logo mark to supporting design elements, every detail was crafted to reinforce their vision of redefining health for families.
Now, Life Redefined has a brand that reflects its passion, expertise, and commitment to helping families take control of their wellness journey—making health and fitness a sustainable way of life.
